Michigan Radio Staff Demographics 2021 Update

One of the key values ​​described in Michigan Radio’s 2020 Strategic Plan is a commitment to ensuring that the station’s staff composition reflects the diverse communities we serve, to creating news content that reflects the diversity of people across our state, and to developing relationships with marginalized communities.

As a measure of transparency, Michigan Radio has committed to publishing an annual report on the demographic makeup of the station’s staff.

The data below provides information on the gender and racial makeup of Michigan Radio’s staff as well as the leadership team, as of December 31, 2021. For comparison, it is presented with similar data for the state of Michigan as a whole, as well as the Southeast Michigan market. Not only does this represent Michigan Radio’s largest listening area, but Southeast Michigan is also where the majority of Michigan Radio’s staff are located.

In terms of gender composition, the overall balance of Michigan Radio’s male-female employees remained virtually the same as in 2020, with 70% of staff identifying as female and 30% as male. While in 2020 only 31% of the station’s management team were women, this percentage increased to 44% in 2021 with the addition of our Director of Digital Audiences and Director of Human Resources and Finance.

The graph below shows the changes in the gender composition of Michigan Radio’s entire staff and leadership team between 2020 and 2021.

Michigan Radio Staff/Management Gender Composition (2020-2021)

Although there is still much work to be done, Michigan Radio has also taken steps to improve the racial diversity of its staff and leadership team from previous years and has revised the staff hiring process. Over the past year, we have engaged the services of the University of Michigan Talent Acquisition team to provide an innovative and integrative recruiting process to support our efforts to attract and retain the right talent while promoting a positive and transparent candidate experience.

As of December 2021, 79% of Michigan Radio’s staff were white, while 21% were black, Hispanic, Asian, two or more races, or other. For comparison, in 2020, 84% of station staff were white and 16% non-white, marking a 5% increase when it comes to people of color.

2021 Racial Composition of Michigan Radio Staff/Management

While still not reflecting the overall diversity of Southeast Michigan or the state as a whole, it does show that the station’s efforts to diversify its own staff are beginning to have an impact. And while still predominantly white, there is also some racial diversity within the station’s management team.

The table below compares the racial demographics of Michigan Radio’s entire staff and leadership team between 2020 and 2021.

Michigan Radio Racial Composition (2020-2021)

At Michigan Radio, we understand that having a diverse workforce and leadership team can help us better understand the diverse communities that make up our state, and also help us deliver content that serves those listeners. current and future.

Note: State of Michigan and Southeast Michigan demographics are from the 2020 American Community Survey conducted by the US Census Bureau. Aggregate data is for the Detroit DMA market, which includes Wayne, Oakland, Macomb, Washtenaw, Livingston, Monroe, St. Clair, Lapeer and Sanilac counties. Percentages may total more than 100% due to rounding.

Find our 2020 and 2019 editions Staff demographics report here.

About the author